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Ei launches PR support guide for publicans
13/04/2017 - 11:48
Ei Publican Partnerships has launched its How to PR your Pub guide to help publicans showcase their offering in the media.
Written by Andrew McClean
The 16 page guide is available online and gives advice on approaching the media, photography, newsworthy stories, press release templates and social media.
Jon Dale, head of corporate communication, Ei Group plc, said: “Publicans are incredibly busy people who are juggling a number of tasks at any one time, making it hard to focus on PR. This easy-to-use guide gives them the tools, advice and focus they need to market their business across traditional and digital media channels.”
Ei Publican Partnerships is the new name for the leased and tenanted division of Ei Group plc.