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Krispy Kreme releases two new Lotus Biscoff flavours
19/04/2016 - 16:23
Following the launch of last year's Lotus Caramelised Biscoff Krispy Kreme Doughnut, the range is expanding with two new flavours - White Chocolate & Raspberry and a limited edition Billionaire doughnut.
These new flavours will also be accompanied by a matching shake in Krispy Kreme stores, to create the perfect pairing for Lotus Biscoff and Krispy Kreme aficionados and is certain to be adored by both adults and children alike!
Both new doughnuts will be available from the 18th April 2016 in over 450 store cabinets as well as Krispy Kreme Kiosks and Hotlight Stores, with the Limited Edition ‘Billionaire’ Doughnut available until 23rd May 2016. Soon you’ll be able to experience the true Kreme de la Kreme of sweet treats!
Frances Booth, category marketing manager at Lotus Bakeries, said: “We are absolutely delighted with the success of the Lotus Caramelised Biscoff Doughnut and even more thrilled that Krispy Kreme has chosen to continue the partnership by extending the range with two additional new doughnuts, using Lotus Biscoff as a key ingredient.
"Lotus Biscoff has built a very loyal following of operators and F&B managers who offered the biscuits to customers when purchasing a cappuccino or latte. Now chefs are beginning to discover the benefits that using Lotus Biscoff Biscuit Smooth Spread, Lotus Biscoff biscuits and Lotus Biscoff Crumb can bring to a full variety of recipes - both savoury and sweet marking a significant step for the brand and one which we will continue to encourage further in 2016.”