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Nespresso to open second café in Soho, London
07/04/2017 - 09:15
Nespresso, the coffee brand operated by Nestle, is to open its second London café on Broadwick Street, Soho in the summer.
Written by Isabel Finch
The opening follows on from Nespresso's first café opening in east London’s Cheapside last year. The café will feature a Nespresso Cube, a self-service boutique for customers to buy Nespresso capsules, and will also serve wine, spirits, savoury food, and snacks.
Francisco Nogueira, managing director of Nespresso UK and Ireland, said: “Following in the footsteps of our successful first launch in June last year, we are extending the Nespresso offering to a wider base in the capital and into a neighbourhood famous for its thriving coffee culture and vibrant atmosphere.
“As our customers enjoy their coffee or an after work cocktail, we want them to experience a truly personalised service. The combination of our range of distinct coffee blends created into recipes by expert coffee maestros means that café customers are able to enjoy drinks prepared exactly for their tastes.”
The opening comes as part of a larger expansion plans for Nespresso as they have opened to new Nespresso Boutiques, where customers can buy Nespresso machines and accessories, in Newcastle and Glasgow and will open a boutique in Reading in May.
Nogueira said: “These new openings are part of our long term ambition to ensure every British customer is no more than an hour’s drive away from a boutique.”
The first Nespresso boutique opened in the UK in 2001, with 21 in the UK and Ireland at the beginning of 2017.