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Ribena launches minis range for children
12/08/2016 - 15:29
Ribena has launched a new range of children’s Ribena Minis for the food to go and quick service restaurant market.
Available in 200ml and 250ml resealable bottles, the Ribena Minis range showcases a cap, which means less spills and less mess for parents.
The children’s drink comes in three flavours – Brilliant Blackcurrant, Oh So Yum Orange, and Amazing Apple & Mango.
The launch of Ribena Minis will be supported by a £2.5 million campaign to boost awareness amongst gatekeeper parents and will focus on Outdoor, digital and sampling activity.