Veggie Pret to open second site in Shoreditch

Veggie Pret to open second site in Shoreditch
The 'not just for veggies' campaign in Hong Kong
28/03/2017 - 09:16
Pret has announced it will open its second Veggie Pret on Great Eastern Street in Shoreditch on April 4th.

CEO Clive Schlee announced on his blog that the new site will feature 20 new recipes on the menu, including a vegan macaroni cheese and a vegan chocolate brownie.

Schlee also revealed details of his visit to the team in Hong Kong who have recently launched their ‘not just for veggies campaign’.

He said: “It can be no coincidence that the launch of the campaign has helped our Hong Kong business to enjoy three consecutive weeks of record sales. It seems the movement for eating less meat continues to grow. The next stop for Pret will be the US, where we’ll be launching a new veggie range in all our US shops at the end of April.”

The CEO is encouraging feedback on social media to help Pret decide which recipes to include. 

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